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Title: Senior Manager, Activations, Corporate Giving
Employee Working Location: Partially Virtual / Hybrid
Employment Status: Permanent Full-time
The Canadian Red Cross (Red Cross) - an inspirational not for profit organization, helps people and communities in Canada and around the world in times of need and supports them in strengthening their resilience. As a Canada's Best Employers 2024, we are committed to having an accessible, diverse, inclusive, and barrier-free work environment.
Reporting to the Director, Corporate Partnerships, the Senior Manager, Activations will work as a member of the national Philanthropy team to support the development and management of the Corporate Giving program. The incumbent will lead team of direct reports, that supports systems management, activation and account management and Small Medium Enterprise (SME) functions of the channel. The incumbent will maintain a portfolio of prospects and donors in support of the channel budgeted annual revenue goals defined in the Operating Plan. The incumbent evaluates and manages, goals and performance of direct reports. The incumbent will also assist in the execution and monitoring progress of channel strategy and operational objectives as set by the Director and Philanthropy leadership team.
In this role, you will:
Responsibility 1: Planning, Evaluation and Execution
- In coordination with the Director, supports planning, evaluation, and execution of annual business plans for account management renewals, partnership activations plans and SME.
- In coordination with the Director, supports planning, evaluation, and execution of process and tools to support data integrity in the CRM; and how this data is accessed and made accessible via dashboards and other tracking tools to support channel needs
- In coordination with the Director, supports planning, evaluation, and execution of channel operational objectives.
- Provides recommendations and adjustments to Director on channel performance to ensure success.
- Supports channel budget planning, analysis and forecasts; maintains close control of revenue and expenses throughout the year.
- In coordination with the Director, supports the development and approval of process, strategy, assets and tools as required by systems management, activation and account management functions of the channel.
- Monitors and supports corporate prospect clearance, research, and pipeline channel functions to support Operating Plan objectives.
Responsibility 2: Corporate Fundraising
- Develops and manages core and complex corporate partnerships to meet annual revenue targets, including unrestricted, programs, appeals and campaign(s).
- Establishes and executes activation and account management strategies to maximize donation and sponsorship revenue growth on active partner relationships, renewals and campaigns.
- In consultation with internal stakeholders, manages the delivery of customized funding proposals, gift agreements, reporting materials, engagement and activations for core and complex corporate relationships.
- Plays leadership role during domestic and international emergency appeals, ensuring a best-in-class experience realized through customer and employee facing activations as required for corporate donors.
- Prepares recommendations and briefs for philanthropy leadership on corporate prospects and key relationships in support of executive solicitations and meetings.
- Works collaboratively with stakeholders across Philanthropy on joint cultivation, solicitation and stewardship activities.
- Ensure timely and accurate entry of relationship and revenue activity in CRM.
Responsibility 3: Team Management
- Supports and promotes a team culture of trust, openness, collaborative, accountable, results oriented, innovation, and growth mindset.
- Accountable for timely and accurate submission of corporate due diligence screening package for direct reports.
- Provides ongoing feedback, conducts performance reviews.
- Provides guidance, coaching and oversight in areas of corporate donor/prospect strategy, relationship management and solicitation.
- Manages and evaluates monthly financial, Blackbaud CRM and pipeline management objectives.
- Monitors and provides monthly analysis of pipeline and finance variance reporting.
- Recruits, onboards and trains new channel staff.
- Supports professional development.
What we are looking for:
- The minimum qualifications for this job are post-secondary education and 3-5 years of relevant fundraising experience, or an equivalent combination of education and experience.
- Proven track record of delivering exceptional fundraising results and managing high performance teams.
- Strong business acumen, with experience in performance and data analysis
- Planning, project management, administrative leadership, human resources, and financial management
- Ability to bring multiple stakeholders together to understand project deliverables.
- Exceptional proposal writing with demonstrated track record of delivering fundraising results.
- Knowledge of philanthropy best practices, sector trends and familiarity with donor-centred fundraising
- Strong communication (written and oral), interpersonal and organizational skills
- High level of proficiency and experience with fundraising software, preferably Blackbaud and/or other CRM system
- Proven productivity and collaboration computer skills including Office 365 (Word, Excel, PowerPoint, Outlook, SharePoint, Teams)
- CFRE, ACFRE or FAHP certification is an asset.
- Excellent interpersonal skills demonstrating a collaborative approach and actively promotes cross-channel collaboration with a willingness to engage constructively with internal and external stakeholders.
- Ability to be self-directed and a high achiever within an integrated management structure are critical.
- Proactively seeks and is authentically open to diverse perspectives, opinions, and ideas.
- Proactive approach with strong critical thinking, problem solving skills and conflict resolution skills by defusing high-tension situations effectively.
- Commitment to confidentiality, discretion with sensitive and highly confidential information, and compliance with professional, legal, and ethical guidelines related to fundraising and supervision of direct reports.
- Patience, diplomacy, and sensitivity to donors' concerns are essential.
- Experience in working with a diverse population, and an understanding of cultural issues is a definite asset.
- Commitment to professional development with an ability to apply learnings into day-to-day responsibilities and deliverables.
- Constantly alert to opportunities to position or reposition CRC to capitalize on opportunities.
Working Conditions:
- Domestic travel is a regular part of the job. Current driver's license, use of a car, and a satisfactory driver's abstract is required.
- Occasionally required to work non-traditional hours to meet travel and other commitments and during times of a disaster response and/or appeal.
- As we work with and support people (managers, colleagues, beneficiaries/customers, volunteers, donors and external partners) and communities in Canada and around the world, applicants whose first language is not English may be required to perform the responsibilities of the role in English.
- Eligibility to work in Canada: At this time, we welcome applications from candidates eligible to work in Canada. If you are not a citizen or permanent resident of Canada, we encourage you to carefully review your visa to find out whether you are eligible to work in the job you are considering applying for. Refer to our FAQ for more information.
- If you are selected for this role, you will be required to complete a successful pre-employment screening process which includes a satisfactory Enhanced Police Information Check (E-PIC).